The Home of Thought Leadership and Content Marketing

Becoming THE Expert: Advanced Blogging & Social Media Strategies (LINCOLN)

30 Oct 2017 5:34 PM | John Hayes (Administrator)
We are excited to be bringing the Advanced Blogging and Social Media Strategies event to the beautiful city of Lincoln for the first time on January 9th, 2018.

In recent years the corporate blog has transformed from a simple online publishing channel into an incredibly powerful and strategic traffic generating, reputation building and revenue earning business tool.

A good blog will help you become more visible on the major search engines, drive email marketing subscriptions and social media followers, and help bypass traditional media gate-keepers enabling you reach and influence your target audience without stretching your marketing budget.

During this 3 hour course you will learn:

  • How to craft the perfect blog post
  • How to drive traffic to your blog
  • How to build community around your blog
  • How to integrate your blogging activities with your wider email marketing and social media strategies
  • How to create an effective call-to-action (CTA)
  • How to attract and work with guest bloggers
  • How to monetise your blogging activities and create new streams of revenue

The Advanced Blogging & Social Media Seminar is open to any previous attendees of The Content Marketing Boot Camp or anyone who is currently blogging or planning to build a co-hesive content-led marketing strategy.

Hosted by John W. Hayes, international marketing strategist, trainer and author of the best-selling Becoming THE Expertseries of content, email marketing, social media and eCommerce books.

What people are saying about Becoming THE Expert:

"I would go as far to say John Hayes’ ‘Becoming THE Expert; The Content Marketing Boot Camp’ was the most worthwhile trip and best marketing training I have attended since I was thrown into the marketing world nearly 2 years ago." - Sarah Low, Genoa Black

"John’s Content Marketing Boot Camp was, for me, informative, intriguing and most of all energising. Light bulb moments were illuminating the training room throughout the day. And that mid-afternoon ‘yawning moment’ that always overtakes you despite your best efforts in hiding it from the training presenter, well that never came." - Jim Davidson, Fifth Ring

Becoming THE Expert - The Home of Thought Leadership and Content Marketing 

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